Support Fresh Pet Food

Kidney Support (Dog Food) Tray

$8.30 SGD

Available in 1 title

Two packages of 'Digestive Support' pet food with labels on a white background

Digestive Support (Dog Food) Tray

$9.50 SGD

Available in 1 title

Two packages of UTI Support Grass-Fed Beef on a white background

Targeted nutrition for real conditions

Formulated to slow down the onset and support early‑stage health concerns.

Clinically credible, not generic wellness claims

Backed by monitored feeding trials and nutritional science.

Gentle, palatable recipes pets actually eat

Fresh, moisture‑rich meals designed to be easily digestible and enticing even when appetite is low.

Digestive Support

Digestive Support is formulated for dogs with sensitive stomachs, inconsistent stools, food intolerances, or those prone to chronic digestive upset and IBD-like symptoms. It prioritises gut comfort, nutrient absorption, and microbiome balance.

How it supports digestive health

This recipe uses limited, highly digestible, low-fat ingredients like turkey and whitefish to reduce gastrointestinal burden while supporting the gut lining and microbial diversity. A combination of soluble and insoluble fibre added into meals allows for bowel regulation and a healthy intestinal pH.

Key functional ingredients

Lean animal based protein with high biological value for easier and better absorption

Fermented seaweed with prebiotics to maintain gut health

Marshmallow root helps to soothe and protect the tissues in your dog’s digestive system

Added vitamin B12 to help support against B12 loss from digestive issues

Learn More

UTI Support

Urinary Support is a proactive, moisture-rich diet formulated for cats prone to urinary stress, recurrent cystitis, or feline urinary tract infections (UTIs). It can be used preventatively or as ongoing nutritional support for cats with recurring urinary concerns.

How it supports urinary health

This gently cooked, low-carbohydrate, high-protein diet supports hydration, urinary pH balance, and bladder lining integrity — key factors in reducing urinary discomfort and recurrence.

Key functional ingredients

Quality animal based protein with high biological value

Cranberries, rich in bioactive compounds, to help regulate urinary pH and reduce urine acidity

Wheatgrass, rich in antioxidants, to reduce oxidative stress linked to urinary dysfunction

Added taurine, an essential amino acid for heart health

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Kidney Support

Designed for dogs who have been diagnosed up to IRIS Stage 2 CKD, Kidney Support focuses on easing kidney workload while maintaining appetite, muscle condition, and overall vitality. It is suitable for long-term, supportive feeding.

How it supports kidney health

This gently cooked, fresh food diet is formulated with controlled phosphorus levels and moderate amounts of high-quality, highly digestible protein, helping reduce strain on the kidneys without unnecessary protein restriction. Moisture-rich meals also support hydration, which is critical for kidney function.

Key functional ingredients

Moderate level of animal based protein with high biological value

Eggshell calcium as phosphorus binders to reduce stress on your dog’s kidneys

Naturally occurring vitamin B12 to counteract the additional losses due to diluted urine

Prebiotic fermented seaweed to maintain gut health

Learn More

Digestive Support

Study of 10 dogs over 30 days

80% OF DOGS HAD REDUCED FREQUENCY AND SEVERITY OF SYMPTOMS

IN JUST 30 DAYS, CONSISTENT SYMPTOM RELIEF WAS SEEN ACROSS ALL CATS

Boost in short-chain fatty acid (SCFA) levels

66% of cats showed increased levels of SCFAs (acetate, propionate, and butyrate). Having healthy levels of SCFAs, help regulate inflammation, support nutrient absorption, influence appetite regulation, and contribute to immune system function.

Improvements in protein degradation

80% of cats in the study had improvements in their protein degradation while the other 20% remained stable. This is a crucial process in cells and organisms, playing several essential roles in maintaining cellular function, homeostasis and overall health.

Kidney Support

Study of 10 dogs over 90 days

IMPROVEMENT IN
2 OUT OF 3 KIDNEY HEALTH BIOMARKERS

Creatinine: 25% decrease in average values
1.88 (before), 1.40 (after)
SDMA: 27% decrease in average values
24.8μg/dL (before), 19.1μg/dL (after)

Frequently asked questions

What is the difference between the Support+ diet and the regular range of products?

The Support+ diet is our complete and balanced range designed to support dogs and cats with early-stage or managed health conditions which may benefit from a specialised diet. But unlike prescription diets that need to be fed under the guidance of a vet, Support+ is available off the counter and designed to be safe to feed without prescription. Both prescriptive diets and Support+ do not treat or cure medical conditions but instead help ensure that it won’t exacerbate any ongoing related symptoms. Support+ aims to help pets feel better with gentler, condition-considerate nutrition.

Compared to our regular gently cooked and raw range, Support+ is formulated with carefully selected proteins, lower-irritant ingredients, and adjusted nutrient levels to better suit pets with chronic kidney concerns, digestive sensitivities, or urinary issues. It’s still everyday nutrition with extra support built in for pets who need a little more care.

Has the Support+ diet been tested?

Our Support+ recipes were carefully evaluated in a focused trial for each recipe with pets with diagnosed conditions. Thorough monitoring was done throughout the study, including clinical assessments such as fecal analysis and blood tests, to track changes in bloodwork and in overall wellbeing. This allowed us to refine our formulas with detailed, condition-specific insights, ensuring the recipes provide meaningful nutritional support.

Can the Support+ diet be consumed by my dog/cat as a preventive measure for the onset of said conditions?

Yes. The Support+ diet is safe to be fed to healthy dogs and cats as a supportive, everyday option. It isn’t designed to prevent medical conditions, but its gentle, condition-considerate formulation makes it suitable for pets who may be at risk or who could benefit from a more tailored nutrient profile.

Because the recipes avoid ingredients that may aggravate kidney, digestive, or urinary sensitivities, Support+ can be a good choice for maintaining overall wellness and reducing dietary stress on these systems. It supports early-stage concerns without treating or curing them.

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